Make No Small Plans
This video opened Prevent More to Treat Less, the first-ever joint symposium between Public Health and Primary Health Care providers in Ontario. The conference audience was moved by the video’s heart-warming vision for health and well-being in the province. The video was created using CineFocus Canada’s images cut to an original song written specifically for the conference theme.
Make No Small Plans shares the same title as a major paper released by the Ontario Ministry of Health as a strategic plan for Ontario’s Public Health Sector. The video helped to emphasize, for the target audience of health providers, the important message that they cannot look at themselves as just a single person but see themselves instead as a component of a much bigger system, a much bigger plan.BACK TO ALL PROJECTS